For 26 years, Shannon Scott worked at the shoe brand ASICS. That number is astonishing in any modern working era, but in the age of rapid digital transformation and the gigging economy, it can well be considered a lifetime.
Indeed, she married again and raised two children during that time. She rose through the ranks from their import and export department to acting VP of marketing, learning most parts of the business in the process. Other opportunities came and went, but she had watched her father work for the government for his entire career, and she figured as long as she believed in the company’s mission, it was well worth staying.
“I thought that’s just what you do,” she says. “You find a company and stay there. Back in our parents’ day we just did that. I never felt like I wanted to look outside.”
Then an inevitable direction change ended with most of the senior management being let go and Scott, at 53, was in a position she’d rarely been in: without a job and in a position to take advantage of some hard-won free time.
“I was the one holding down the fort for 26 years. I thought, ‘I may take two or three years off and do nothing. I may just craft’,” she says, laughing.
But then she and her husband Sean took a walk around downtown LA after a Smashing Pumpkins concert in March 2016 and everything changed again.